Why you’re probably overusing capital letters
Here’s a style tip for content writers: step away from the capital letters.Read More READ MORE
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Red Door Ink.
Words that open doors
Category: General
W
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B
Before and after
BEFORE the CEO’s keynote address came my way, it had all the hallmarks of a good first draft, and loads of potential.Read More READ MORE
W
Working with the whole employee
A couple of weeks ago, in a coaching session with a business writing student, we had a series of interruptions.Read More READ MORE
A
Automate – but put a human at the gate
We’ve all seen it – the social media or blog post that seems tone deaf to whatever’s going on in the world, that doesn’t seem to be ‘reading the room’.Read More READ MORE
G
Get to the point, dammit!
If there’s a small child in your life – either your own or one you’re acquainted with, you’ll know that they can be the worst storytellers.Read More READ MORE
W
Why that short piece of writing you commissioned costs so much
In yesterday’s writing webinar, one of the participants asked how to deal with clients who can’t understand why the piece of content they’ve commissioned costs what it does – given that I had just recommended that emails should be no longer than five sentences.Read More READ MORE
3
30×30 webinars: the line-up
After the success of the pilot 30×30 webinar, I’ve decided I’ll do five more, and then reassess.Read More READ MORE
7
7 reasons freelancers and solopreneurs could help your business survive
There’s a lot of talk about pivoting and agility right now as businesses struggle to keep afloat amid lockdowns and revenue streams that have either dwindled or outright disappeared.Read More READ MORE
T
Turn-taking in online meetings
One of the important aspects of learning to speak, is not just to form the words, but to learn a vital skill called turn-taking.Read More READ MORE
C
Crunch time for internal comms
A few weeks in to the Covid-19 crisis, external communications teams have run out of platitudes.Read More READ MORE
