Why it’s my job to ask “stupid” questions
When I’m writing content for people, they’re often surprised by the questions I ask.Read More READ MORE
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Red Door Ink.
Words that open doors
Author: Mandy
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Why that slew of emails doesn’t equal communication
I’ve been dealing with a company in order to have some promotional material printed, and while I get emails from them about all kinds of things, I’m so frustrated with their communication that I’m cancelling my order.Read More READ MORE
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How to give good feedback
When you’re working with a writer to produce personal or professional content, and where they really need to get inside your head, it’s important to be quite specific – and constructive – in the feedback you give them after the first draft.Read More READ MORE
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That IS what you said
Often, when people are reviewing quotes or opinion pieces I’ve written on their behalf, they object the loudest to the places where I have quoted them word for word.Read More READ MORE
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How to write great advertorials
I edit a lot of advertorial/sponsored content, and for the most part, it’s awful.Read More READ MORE
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Quick! Before you send that email, read this!
Next time you’re poised to hit ‘send’ on that email, stop for just one moment.Read More READ MORE
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Five ways to declutter your writing
Remove unnecessary capital letters: You don’t need to use capital letters when talking about your company, its board, the group or even job titles.Read More READ MORE
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Why writing is a crucial part of UX
So, you’ve designed your website, app or platform to have a great user experience.Read More READ MORE
